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#125 Charting Global Rice Strategy With Get Back Here Dog

https://traffic.libsyn.com/usarice/TRS125_global-rice-strategy.mp3
Corey Hayes, Co-founder, Get Back Here Dog

Crafting a global marketing strategy for U.S.-grown rice is a heavy lift. Hosts Michael Klein and first-time co-host Cameron Jacobs dive into international marketing with Corey Hayes and Liz Deets, co-founders of Get Back Here Dog, the full service agency working with USA Rice. They discuss creating a global digital playbook everyone can draw from no matter the market and how authenticity, strategy and a love of rice fuel their creative approach.

Guests

Liz Deets, Co-founder, Get Back Here Dog and Corey Hayes, Co-founder, Get Back Here Dog

Liz Deets, Co-founder, Get Back Here Dog

Posted On November 11, 2025

Posted By The Rice Stuff

Posted In International Promotion

Tagged authenticity export markets localization marketing RAPP social media strategy

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