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#61 Inside the Minds of Rice Consumers

https://thericestuffpodcast.com/episode-player/1873/61-minds-rice-consumers.mp3
Cameron Jacobs, Senior Director of Domestic Promotion, USA Rice

Brands and industries around the world spend millions of dollars to understand what makes consumers tick. On this episode, Michael and Lesley talk to USA Rice’s Cameron Jacobs about the latest consumer research he has that peels back protective layers to tell us, what consumers who eat rice are thinking about when they do. Plus there’s this.

Guest

Cameron Jacobs, Senior Director of Domestic Promotion, USA Rice

Rice occasions size and demographics graph and data chart

Posted On January 24, 2023

Posted By The Rice Stuff

Posted In Domestic Promotion

Tagged choices consumer attitude consumer research consumers consumption decisions emotional need states Hartman research

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